Virtue In Ancient Philosophy Essay Example | Topics and Well Written Essays - 1000 words

Virtue In Ancient Philosophy - Essay Example For example, human beings acquire virtue obeying the law and living to the expectation of societal norms and values. Human beings admire acquired virtues over natural virtues depending on the circumstances they find themselves in. For example, some people practices sobriety to live well with others, with the same objective, they teach their children good principles. 2. What, for Plato, are the virtues of wisdom, courage, temperance, and justice? Do you agree with Plato that those people with wisdom (derived from knowledge of the idea of good) should rule society? If so, then must we give up democracy? If not, then how can democracy possibly work well? Plato depicted wisdom as understanding, justice brought harmony, and courage is nonphysical, temperance as moderation. These three virtues according to Plato aim at bringing happiness to individuals and societies. Therefore, he advocated for use of persuasion rather than coercion. Only leaders with wisdom should rule society because the y are in a better position to know their subjects and understand their tribulations. Democracy may perpetuate corruption, which may lead to unhappiness because the chosen leaders may not have better knowledge of our problems and us. 3. How does Aristotle distinguish between moral and intellectual virtues? What are the two kinds of intellectual virtue? How does the mean play a role in making choices that help the cultivation of moral virtues? According to Aristotle, there are two kinds of virtue: moral and intellectual virtue. Moral virtues are not innate according to Aristotle but they are acquired. For instance, an individual becomes trustworthy by acting truthfully. Examples of moral virtues are humility, truthfulness, moderation, and generosity. On the other hand, intellectual virtues are those personality traits that are required for correct thinking and desired action. He classified intellectual virtues as productive such as craft knowledge, theoretical such as wisdom and mind and lastly practical such as practical prudence. Happiness is the central core of living, which depends entirely on cultivation of virtues. According to Aristotle, playing the mean is the way of cultivating virtues that includes moral virtues for the attainment of individual happiness. Playing the mean is the virtue between two extreme excesses and deficiency. For instance, exercising the act of justice in getting too little or getting too much. Therefore, human beings make choices depending on the circumstances that surround them by choosing on one option and neglecting the other. 4. What is Aristotle’s practical syllogism? Do you ever make moral decisions in a way that would seem to conform to the practical syllogism? If so, what would be some examples? If not, how do you arrive at moral decisions? Practical syllogism is a way of reasoning in syllogistic manner, the summary of which is a certain action. Sometimes I make moral decisions that conformed practical syllogism in that I choose to care for my friends and I do not remain indifferent towards their mistakes. Part B 1. Explain the author's (Holmes) conception of the natural law tradition. (p.84-85) According to Holmes, natural law has external existence and objectives. It follows the nature of world and man in that as human beings we have the right to defend what we

Strategic marketing management Essay Example | Topics and Well Written Essays - 3750 words

Strategic marketing management - Essay Example Strategic marketing helps the organisation to supply products that will be accepted by consumers and at the most appropriate prices that will help to enhance profitability. This is because of the idea that the organisation starts with good market research to determine what consumers, the targeted group of consumers, the strengths and the weaknesses of competitors and future trends (McDaniel & Rylander 1993). The firm can then redesign and differentiate its products to meet and exceed consumers’ expectations that in turn expand the market share and also enhance profitability.   Additionally, strategic marketing helps the organisation to determine the optimal prices for its products in the various environments in which it operates (McDaniel & Rylander 1993). If high price establishes a perception of high value then the organisation can improve the quality of the product and offer the product at a higher price. Conversely, if the customers are only willing to buy the product at the lowest price then the organisation adopts more efficient methods of production to lower the cost of production that can allow it to offer lower prices. This will ensure that the organisation can always meet its objectives and remain most powerful in the industry.     Strategic marketing also enables the various departments of the organisation to co-ordinate effectively to meet the overall goals set. The first process in strategic marketing is the articulation of the reason the organisation exists followed by the means of benefiting consumers over a long time.